Pest Analysis Mandarin Orange

Topics: Shopping mall, Supermarket, Local food Pages: 2 (413 words) Published: November 11, 2012
Many people prefer freshly squeezed juice or juice bottled without added colouring, flavours and preservatives, over juices made of unhealthy and artificial ingredients. Because such products are not always readily available in supermarkets, some consumers make their own juice or patronize fresh juice businesses. There are many ways to run a fresh juice business, and it can be a very profitable and rewarding venture. To ensure your juice business is successful, you can do many things.

Step 1
Come up with a niche for your juice business. For example, you can focus on selling organic juices, energy juice, juice smoothies or selling bottled juices wholesale. Step 2
Write a business plan that includes details about your niche; three-year operating expenses; three-year profit projections; marketing and public relations strategies; analysis of competing businesses; information about potential vendors and selling venues. Step 3

Create juice recipes for your business, including flavors that aren't commonly found in grocery stores. A varied menu will give customers an incentive to patronize your business. For example, orange and pineapple juice are common flavors, but watermelon-acai and strawberry-carrot aren't as typical. Step 4

Contact your city's health department to find out what permits you need to start a food business. A food enterprise license, food manager certification or food handler permit may be required. Step 5

Obtain the licenses required by your state to operate a retail business, such as an Employer Identification Number, assumed name certificate or sales and use tax permit. Step 6
Find vendors to buy produce, if you won't be growing your own. Try to buy local to save on transportation costs. Contact farmers markets and growers associations in your area for a list of potential produce suppliers. Step 7

Secure venues to sell your juice. Options include flea markets, a roadside stand, farmers market, city festival, carnival or fair, or shopping...
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