Business Proposal - Accessories

Topics: Shopping mall, Milan, SM Prime Holdings Pages: 2 (345 words) Published: January 14, 2011
Business Title:KIKAYS Accessories

Kikays Accessories aims to be the leading provider of fashionable yet affordable accessories such as bracelets, necklaces, anklets, earrings, etc, in Davao City.

Kikays Accessories is dedicated to offer customers with quality yet artistic and high fashion bracelets, necklaces, anklets, earrings and other accessories customers would surely love.

Product Features
Kikays Accessories’ bracelets, necklaces, anklets, earrings, etc. are made of quality materials and ingenuously crafted by artistic and competent employees. Kikays Accessories’ bracelets, necklaces, anklets, earrings, etc. are sold at very reasonable prices but we make sure that we don’t sacrifice the quality of our products as we give priority to quality to ensure customer’s satisfaction.

Kikays Accessories has its own store which is located at Gaisano Mall of Davao, J.P. Laurel Ave., Davao City where the accessories are displayed and being sold. Aside from the store in Gaisano Mall, Kikay Accessories also supplies accessories which are displayed in the department stores of major malls in Davao City such as NCCC Mall and shopping center, SM City of Davao, Victoria Plaza and JS Citimall.

Kikays Accessories’ needs a capital of Php 300,000 to operate and conquer the fashionable world of Davao City. The initial investment will cover the cost of putting up the business such as construction cost of the plant, purchase of equipment and furniture, processing of business permit, taxes and licenses, advertising expense, employees’ salaries and other operating expenses.

Target Market
The target markets of Kikays Accessories’ are kikay women ranging from age 15-35 who loves to shop at shopping malls. These are the prime age of women which are attracted to fashionable accessories and integrate them with their own fashion sense.

We have the best supplier of raw materials in Davao City where we get our lovely...
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